Feb 2019

Feasibility Study

Operator Search

Contract Negotiations

25Hours Copenhagen

Nordic Hotel Consulting advised Hines on the 25Hours hotel development on Købmagergade, a popular pedestrian shopping street in Copenhagen. NHC's services included conducting an initial feasibility study, operator search and contract negotiations. By signing a long-term lease with Hines, 25h Hotels marked its entry into the Nordic market.

The boutique hotel will be located right next to the Round Tower in the former building of Faculties of Theology and Law. Prior to being acquired by Copenhagen University, the building was used as a factory. The historical importance of the building will be reflected in the hotel's concept. The 25hours Hotel Round Tower is to welcome its first guests in 2021. It will feature 243 rooms, exciting culinary experience, as well as a high-end bar and café concepts, a wellness area and a large landscaped courtyard for neighbours.

Hines will also create 3.000 sqm of prime retail space within the premises. It will be complemented by additional six residential apartments within the buildings. The retail space is planned to open to the public in late 2020.


Quotes from Press Release:

"25hours Hotels is an exciting, international brand that will offer something unique in central Copenhagen. We are delighted that our development will be home to their first hotel in Denmark. Købmagergade's popular location and the dynamic combination of brands we are looking to partner with will create an attractive destination for international tourists and the domestic market. This is a very positive investment in Copenhagen and reflects the city's growing appeal as an international destination."

James Robson, Nordic Regional Head at Hines

“This is a very exciting project for the city of Copenhagen and will bring a beautiful and historic building back into use, opening it up to be enjoyed by many more people. We have assembled an impressive team of Danish and international experts to transform the buildings, who will be focused on restoring their original features, many of which have been hidden or damaged by 20th century additions. We want to revive the buildings’ heritage while also creating something new and unique for Copenhagen. Based on what we have seen from 25hours’ hotels, we are sure that they are the perfect partner to bring on board to create a beautiful hotel and to secure a memorable experience for the guests.”

Karen Nielsen, Development Director at Hines in Copenhagen

"Copenhagen has always been a favoured destination. The city radiates creative energy, is a pioneer in mobility and has probably one of the most exciting culinary scenes in Europe. We have been extensively involved in the hotel market for the past five years and have reviewed a number of projects. It has finally worked out for us after several attempts and we couldn't be happier. The combination of location, size of the property and development partner is simply unique."

Florian Kollenz, Chief Development Officer of 25hours Hotel

See the full press release here: Hines, 25hours

About Hines

Hines is a privately owned global real estate investment firm founded in 1957 with a presence in 207 cities in 24 countries. Hines has approximately $116.4 billion of assets under management, including $64 billion for which Hines provides fiduciary investment management services, and $52.4 billion for which Hines provides third-party property-level services. The firm has 109 developments currently underway around the world. Historically, Hines has developed, redeveloped or acquired 1,319 properties, totalling over 431 million square feet. The firm's current property and asset management portfolio includes 527 properties, representing over 224 million square feet. With extensive experience in investments across the risk spectrum and all property types, and a pioneering commitment to sustainability, Hines is one of the largest and most-respected real estate organizations in the world. Since entering Europe in 1991, Hines has grown its European platform to include a presence in 55 cities in 13 countries and Hines currently has €16.7 billion of assets under management in Denmark, Finland, France, Germany, Greece, Ireland, Italy, Netherlands, Norway, Poland, Spain and the United Kingdom.


Photos: 25hours